About Company

Company Name: SNOVA CO., LTD
Representative Director: Arata Hyuga (日向新)
Founded: October 1995
Contact: TEL: +81-0120-700-590
Location: 8F, Iwatsuki Building, 6-7-16 Ginza, Chuo-ku, Tokyo, Japan

Business Scope:

• Import and export of cosmetics and health foods
• Planning and development of cosmetics and health foods
• Operation of beauty salons

1995: Started with the mission "Create Beauty and Health“

・ In collaboration with the Russian Academy of Sciences, obtained exclusive import and sales rights for placenta extract.

1996: Launched a series of placenta-based anti-aging skincare products for medical aesthetics clinics and beauty salons, including cleansing milk, serum, and lotion.

1998: Introduced a health supplement "Placenta Beauty Capsule."

2000: Increased demand for placenta products in the general market following media coverage. Added a new cleansing gel "Placenta Gentle Cleanser" to the product line.

2001: Began retail sales.

2002: Launched online sales.

2003: Introduced a placenta-based makeup primer.

2005: Added the "Placenta Mask" to the skincare line

・ Opened Beauty Salon "SNOVA Lab" in Ginza, Tokyo.

2006: Launched specialized skincare products "Placenta Day Cream UV" and "Placenta Night Cream."

2015: Introduced a placenta-based seaweed extract shampoo.

2017: Entered Taiwan’s online market.

2019: Expanded to retail counters in Taiwan’s Eslite bookstore, and entered the online markets of Hong Kong(FACESS), Macau, and Singapore. 

2019: Won FASHION GUIDE's "Excellent Review" in Taiwan.

2020: SNOVA Plaziental Extrait won the "Silver Award" at Monde.

2021: SNOVA Plaziental Extrait won the "Silver Award" again at Monde Selection.

・ SNOVA Placenta Night Cream won the "Gold Award."

・ SNOVA Plaziental Extrait won the "Excellence in Quality Award" at the Asia-Pacific Beauty Awards.

2022: Established Halal SNOVA Beauty Salon.